A delivery driver at a front door takes back a folded empty blue reusable shipping box and scans it, while the customer hands it over
IMG 081 · Doorstep, Flanders · morning

E-commerce packaging tracking

A record forevery shipping box.

Rotion gives every reusable shipping box, tote, mailer and bag its own identity. Each package carries the order it shipped with, the route it came back by and the number of trips it has made.

Q · A

What is e-commerce packaging tracking?

E-commerce packaging tracking records where each reusable shipping package is, which order it went out with and how it came back. Rotion does this per package for corrugated PP boxes, totes, mailers and bags, on a QR code, barcode or RFID tag. Return rates, deposits and trips per package then come from scans instead of estimates.

  • Boxes, totes, mailers and bags
  • QR, barcode or RFID on each package
  • Trips per package for PPWR
01The problem

Why reusable shipping packaging leaks.

A reusable box goes to a different address every trip. Most of them come back. The ones that do not are hard to find.

P.01

The package leaves your hands.

Once an order is delivered, the box sits with a consumer or a client you cannot see.

P.02

Returns come back mixed.

Boxes from the driver, the post and a dozen return points arrive in one pile, with no trace of who sent which.

P.03

Nobody counts the trips.

Without a count per package, you cannot say whether a box paid for itself or when it should retire.

02How it works

Your packaging loop, scan by scan.

Packers, drivers and return points scan with any phone or the readers they already have.

  1. 01

    Pack

    The packing scan ties the package to the order number.

  2. 02

    With the customer

    The package is with a consumer or a business client. Days out count from delivery.

  3. 03

    Return

    The driver, a return point or the post brings it back. The return scan releases the deposit.

  4. 04

    Check

    The return hub checks the package, logs the wash and sends damaged ones to repair or retirement.

03One return

From the doorstep to the deposit.

When a return point has no reader, the consumer scans the box and the return point code. That scan marks the box returned and releases the deposit. Without a link to a consumer, Rotion keeps a running count per retailer instead.

Packages/BX-20418Counted per retailerSample data

BX-20418Foldable PP shipping box

Order
7731-0442
Holder
Consumer, order 7731-0442
Deposit
€5.00
Trip
12
  1. Oct 214:10
    Packed

    Packing scan ties BX-20418 to order 7731-0442.

  2. Oct 309:42
    Delivered

    Carrier route 12. Days out start counting.

  3. Oct 1217:05
    Returned at Return point 44

    The consumer scanned the box and the return point code.

  4. Oct 1217:05
    Deposit released

    € 5.00 back to the card used for order 7731-0442.

  5. Oct 1408:30
    Checked at the return hub

    No damage. Wash 12 logged, ready to pack.

This weekCounted per retailer

Balance622
Retailer AOut 1,840 · Back 1,612
228
Retailer BOut 960 · Back 902
58
Retailer COut 2,210 · Back 1,874
336
This weekOut 5,010 · Back 4,388 · By post 1,125
622
  • By post
  • Other routes
  • Balance

Sample data. Rotion tells your webshop or payment provider to refund the deposit; it does not move money.

04Platform

Built for packaging that ships.

Boxes, totes, mailers and bags each with their own rules, in one record. Pick a feature to see it.

Explore the platform
RotionPackaging by typeHolder per packageOverdue packagesTrip history Autopilot
Fleet by regionpackages
Assets412,300
In circulation71%
Idle at depots9%
Flanders82%
Wallonia74%
Netherlands68%
Northern France59%
utilization
Balance per customerAll regions · last 30 days
CustomerOutBackOpenDwell
Store 2214 Ghent1,2401,196445 d
Customer 1486064821221 d
DC Zellik2,3102,287232 d
Grower Hoogstraten1,5801,531497 d
Store 0917 Leuven640611296 d
Open total · packages357 · € 1,785 deposit value
Anomalies this week Autopilot
High
StockpilingRetailer 3 DC holds 1,140 more than its 90-day average
Review
Medium
Breakage spikeFiller 07 damage rate 3.1%, usually 0.8%
Review
Low
Slow returnsCarrier West average return 18 days
Review
Asset historyBX-20418GRAI 8712345.20418.6 · 12 cycles
  1. 02 OctPackedOrder 7731-0442 · fulfilment center
  2. 03 OctDeliveredCarrier route 12
  3. 12 OctReturnedReturn point 44 · consumer scan
  4. 12 OctDeposit released€ 5.00 · order 7731-0442
  5. 14 OctChecked and washedReturn hub · wash 12
Every trip stays on the record
Sample data

Field results from operators running Rotion across pools, retail and industry.

28%
S.01fewer assets lost
9%
S.02smaller fleet needed
575,310
S.03assets tracked
Trusted by these organizations.
  • Kringwinkel
  • Aldi
  • Colruyt Group
  • Carrefour
  • Flanders' Food
  • Bike Republic
  • Brandweer
  • AMA
  • Proudd
  • Dressr
  • Stad Antwerpen
  • Major
  • Mivas
  • Horizons ISG
05Field notes

What package data shows.

An operator in gloves unfolds a returned blue reusable shipping box on a steel table to check its hinges, a phone beside it
IMG 082 · Return hub, Belgium · side light
N.01

Trips per box set the price.

Divide what a box costs by the trips it makes, and you know the cost per shipment.

N.02

Return routes compete.

Return rates per route show whether drivers, stores or the post bring more packages back.

N.03

Damage has a place.

The hub check logs damage per package, so you see which routes wear boxes out.

Straight answers.

What operations and supply chain teams ask before they book a demo.

Book a demo
Q.01Which packaging can Rotion track?

Any reusable shipping packaging: corrugated PP boxes, totes, mailers, bags and protective inserts. Each type carries its own deposit, return window and wash rules.

Q.02Do we need RFID on every package?

No. A printed QR code or barcode is enough. Rotion also reads RFID tags and GS1 GRAI codes already on your packaging.

Q.03How does a return release the deposit?

The return scan does it. A driver, store or return point scans the package, or the consumer scans the package code and the return point code where there is no reader. Rotion marks the package returned and tells your webshop or payment provider to refund the deposit, or credits the consumer’s deposit account.

Q.04What if packages are not linked to a consumer?

Then Rotion counts per retailer: packages out and back, by post and every other route, as a running balance. Reminders to consumers need the link to the order.

Q.05How do we start?

Start with one packaging type from one fulfilment center. Put a code on each package, scan at packing and at return, then add types and return routes on the same setup. Most teams go live in weeks.

Further reading.

A carrier driver hands a delivery note to a dock supervisor beside a pallet of stacked grey reusable cratesIMG 052 · DC Zellik · 50.8889N 4.2725E
06 · Start[ SCAN 0x3F2B ]

Count every trip.

Most teams go live in weeks, on the codes already on their fleet.